Broncos quarterback Peyton Manning's combined earnings from his salary and endorsements made him, by far, the highest earning player in the NFL in 2012. Touchdown for tech? NASCAR driver Dale Earnhardt Jr. was ranked the No. By using iSpot.tv, you accept our, Real-Time Ad Measurement Across Linear and CTV, Marketing Stack Integrations and Multi-Touch Attribution. Check out our FAQ Page. Plus, unlike original Medicare, you may need prior approval for coverage of a medical procedure or equipment such as insulin pumps. Steve Israel for the Times Herald-Record. NFL and the NFL shield design are registered trademarks of the National Football League.The team names, logos and uniform designs are registered trademarks of the teams indicated. There is no breakdown of Michael Phelps' earning available, but he's worth upwards of $50 million, the vast majority of which he earned through endorsements. See? DeMarcus Ware currently ranks number 8 on the NFLs all time sack leaders list. But like him, they started in an off-the-grid spot (Richmond, not Edmonton) and quickly proved they belong with the big boys and girls in NYC, Chicago and L.A. Larry Fitzgerald has proven to be one of the elite wide receivers in the NFL due to his ability to catch every football that is thrown off him. How many Super Bowls did Joe Montana win? Bryant's major sponsors include Mercedes-Benz, Coca-Cola, Nike, Panini America and Turkish Airlines. California boy Elway didn't want any part of that East Coast trainwreck. Believe it or not, PGA golfer Phil Mickelson was the second highest earning American athlete in 2012. Subway TV Spot, 'Go Pro for Double the Protein' Featuring Marshawn Lynch, Lay's Kettle Cooked TV Spot, 'Get Lost in the Crunch' Featuring Marshawn Lynch, Frito Lay TV Spot, 'Twas the Night Before Kickoff' Featuring Marshawn Lynch, Ezekiel Elliot, Rob Gronkowski, Xbox One X TV Spot, 'Feel True Power' Song by Kanye West, Subway TV Spot, 'Virtual' Featuring Marshawn Lynch, Uber Eats Uber One TV Spot, 'One Hit For Uber One' Featuring Sean "Diddy" Combs, Uber Eats Uber One TV Spot, 'What'd The Fox Say', Uber Eats One TV Spot, 'Montell Did It' Featuring Montell Jordan, P. Diddy, Uber Eats Uber One Super Bowl 2023 TV Spot, 'One Hit For Uber One' Featuring Sean "Diddy" Combs, This site uses cookies to provide you with a great user experience. Patriots quarterback Tom Brady is actually making far less from endorsements today than he was several years ago. (Inside football joke.). Finally, when you call the number provided by Namath and other pitch folks, youll reach a salesperson whos in business to … you guessed it … sell you a Medicare Advantage plan. A few Advantage plans may offer meal delivery for the qualified but only one or two plans in your county may offer those benefits. Advertisement Knowing the talent there and Alex's ability to adapt and borderline shape-shift, like Favre magically eluding angry linebackers, I'd bet on Crispin at least making a better comeback than Jets Favre. Those pitches, which also flood our mailboxes during this enrollment period that ends Dec. 7, complicate what can be a mind-boggling array of insurance choices. I went to Franklin & Marshall, a Division III school whose team name was "The Diplomats." If you think superstar athletes are paid too much just to play sports, then you don't even want to know how much some of them make in endorsements. With Eli set to face off against his brother on Sunday Night Football, he knows the easiest way to win the game is to take Peyton out of the equation. Or Prudential "Day One." But Jeter has always been a magnet for high-profile sponsors, including the lucrative deals he currently has with Gillette, Movado, Gatorade, Ford and Nike. He's the only NFL player the firm uses in its sports marketing campaigns. What would that look like? And on and on. Have questions about this ad or our catalog? Aside from one crazed fan who continually shows up in the ads, everyone else seems oblivious to the fact that Aaron Rodgers is famous, or even a football player at all. It's probably because Orton retired without saying a word to anybody. He even won a Super Bowl as a general manager with the guy who's No. Alex Smith, the first overall I wrote big, fancy word books about it and everything. Rice replies that it's thanks to the two strongest quarterbacks of all time, referring to retired football players Steve Young and Joe Montana, both of whom are also sitting in the room. Mickelson has become the face of psoriatic arthritis, hawking the prescription drug Enbrel in commercials for Pfizer. Verlander's major sponsorships are with Rawlings, Reebok, Chevrolet and 2KSports. That's due to the Brady mentality that began in Portland back in 1982. With plenty of commercials featuring these NFL stars over the years, there are a few that have stood out of being the best on television. Over the years, they've cranked out amazing work for big brands like Sony PlayStation, Google, Amazon, Axe and Macy's, and challenger brands like Seamless (now part of Grubhub) and most recently FanDuel. Lakers big man Dwight Howard might not be having a great year on the court, but off the court he's doing as well as he ever hasat least in terms of lucrative A gentleman. A little game to kick off the NFL's 100th season. After a rough first year, Young exploded in 1992 and won the MVP, and after Montana was traded to the Chiefs, Young never looked back. His "discount double-check" commercials have proved especially popular. Brees started out a bit of a misfit. Commissioner Roger Goodell plays straight man, delivering a boring speech that may or may not be acting. and two years at the University of Washington. Medicare.govand 1-800-Medicare provide a wealth of information. Of the nearly $60 million he earned in 2012, a whopping 96 percent of that came from his sponsors. Follow me on Twitter if you'd like. National championship at Notre Dame. It is highly recommended that you use the latest versions of a supported browser in order to receive an optimal viewing experience. 3 on this list. Its a good question, as the effectiveness of such ads is hardly conclusive. Not only is Lakers legend Kobe Bryant the highest paid player in the NBA by far, he also earns more money from endorsements than every other player in the league except Heat superstar LeBron James. Or Honey Maid "This is Wholesome." "The longer they [Browns] stay in the spotlight, the better it is for Progressive. "Obviously, each company has their own metrics to determine if they met ROI and ROO," Rosner said. He remains an advertising staple for Nike, EA Spots, Kowa, Upper Deck, NetJetsand Rolex. Tables crash and plates smash as 44 players and ex-players from Jim Brown (oldest at 82) to Saquon Barkley (youngest at 21) join the mayhem. 1 1. Long-time Yankee Derek Jeter may be pushing 40, but his advancing age hasn't been pushing down his earning ability. Using a celebrity pitchman in a marketing campaign can be a huge success, but only when theyre used appropriately to bring humor or emotion to an advertisement. He brings the same awareness off the field, especially at the ESPN studio. That's partly why I'm much more of an NFL guy. That includes more than 100,000 of us in Orange, Ulster and Sullivan counties. Budweiser, a beer rival of Guinness, is among those opting out of running a Super Bowl ad this year, along with other big brands such as Coca-Cola and Pepsi. Powder for your headache. It's what Progressive's chief marketing officer Jeff Charney calls Cleveland Browns quarterback Baker Mayfield. 8 highest paid American athlete in 2012up five spots from the previous year. No hard feelings if you don't. It is without question the ESPN run commercial where is blocking any ESPN employees from entering the building. Where he spent his whole 16-year career, making four Super Bowls, winning two, earning nine Pro Bowls, and retiring with a then-record 148 wins. He's pretty natural and pretty relatable. This time, they are bringing a friend. All of which reminds me of another darkhorseor black sheep, as they call themselves: Like Young with Montana, they had to emerge from a large shadowi.e., the mothership BBH London and creative legends like Sir John Hegarty. Except for Danica Patrick and Dale Earnhardt Jr., there is no NASCAR driver that routinely earns a bigger percentage of his overall income from endorsements than Jeff Gordon. Tony Stewart is actually one of NASCAR's highest earners in terms of pure salary, but he lags behind the top-earning drivers slightly in terms of endorsement earnings. In perhaps the best move of this ad campaign State Farm followed up this series of ads with one featuring an Aaron Rodgers look-alike. Peyton Manning and Eli Manning are among the many NFL stars who not only shine on the football field, but on America's television screens as well. Not much of a surprise considering he's the face of the NHLeven if you hate him. It didn't take long for Raji to show Rodgers what kind of moves he truly had in him. Theyve also enlisted the help of several former NFL greats, including Peyton Manning, Jerome Bettis, Teddy Bradshaw and retired New York Giants legends, Eli Manning and Victor Cruz. Like every other year, the 2021 Super Bowl ads are full of celebrities, from former football players to A-list actors to popular musicians. So he signed with the New Orleans Saints in 2006, and the rest, as they say, is history. Seriously. One voice tells you to stay down and take it easy; another one says get up, show your teammates and your neighbors, Hey, we got this. Its about celebrating each other and being responsible, Montana says while holding a Guinness-branded glass with what appears to be water in it. Steve Smith has not been given much exposure to national television during the course of his career. And like Brady, the unwavering standards of the Portland mothership has, by osmosis, made its "teammates"global officessuperstars by association. Like Favre, who broke the mold of the statue-like, pocket QB, CP+B flaunted a reckless, DGAF, unconventional, improv, let-the-haters-hate style, first in Miami for brands like Truth, Mini, And1, then in Boulder for Domino's, Kraft, Burger King and AmEx. Manning has got a number of major sponsors, which include Reebok, Toyota, Samsung, Kraft, DirecTVand Dunkin' Donuts. "We set the scene up, and we just go," Charney said. Pujols' current major sponsors are Upper Deck, DirecTV and Nike. So, Favre would be: Like Favre, CP+B started in the south (Miami). We want to hear from you. The dated commercial is drenched in an ironic take on 1970s masculinity, but it captures the essence of why we still talk about Namath over 50 years after he first began playing in the NFL. Got a confidential news tip? Who knows how much money there is in swimming alone? Or, in the case of two very high-profile golfers, make 25 times their annual tour earnings. With the spotlight on the Browns, Progressive is making no secret about who it's rooting for this weekend. Honorable mention goes to Ray Lewis and his work with Old Spice. It features Lewis punishing opposing tacklers with vicious stiff arms on the way to the end zone. THE Terry Bradshaw the first player selected in the 1970 National Football League Draft the quarterback who led the Pittsburgh Steelers to eight AFC Central championships, and an unprecedented four Super Bowl titles in a six-year period from 1974 to 1979? The NFL did the math and said the participants gained an aggregate of 11,257 yards rushing and 115,877 yards receiving. Share them in the comments below. "He'll [Mayfield] score a touchdown or throw a touchdown pass, and at the break, we try to get that pod.". This was a classic commercial involving the All-Pro safety of the Pittsburgh Steelers. This was Aaron Rodgers' first main commercial, and his "Discount Double Check" dance has carried to the football field, on television, and even on the basketball court with Knicks guard Steve Novak. Co-founder Pat Fallon was the son of a Staubach-esque war hero. After joining the Broncos, Peyton threw 103 of his career 539 touchdown passes and led Denver to two Super Bowl appearances, in 2013 and 2015, including their first win since 1998. Hes one of a slew of pitchmen and women selling Medicare Advantage plans to the more than 54 million Americans 65 or overeligible for Medicare. In the past he's appeared in commercials for Converse and T-Mobile as well. And as AdAge noted in ranking W+K No. And history suggests insurance in sports marketing works. In this installment of AT&T's Strongest of the Strong, former baseball and football player Bo Jackson watches a game on TV and comments that the receiver is one of the strongest he's ever seen. Cameras must show field goal attempts, so Allstate won. Or Marc Ecko tagging Air Force One. Polamalu has been involved with multiple commercials, but this one manages to top his list. Get this delivered to your inbox, and more info about our products and services. EDO uses analytics that track brand and product searches and sales when ads air, helping companies and networks determine ads' value during sporting events. "The insurance industry has proven to be a real backbone of the sports advertising marketplace," he added. We learned that Peyton Manning is still funny, the 72 Dolphins are still undefeated --and sometimes, the No Fun League can laugh at itself. This guy just doesn't get the respect he deserves. Really, this was a toss-up between GSP and the agency paired with the No. All the hardware you'd ever want. Informed of EDO's data, Rosner said he wasn't surprised the firms see a bump in searches around their business when their NFL ads appear. New Florida quarterback Graham Mertz was on Joe Namath may have delivered the New York Jets last Super Bowl championship, but the old quarterback is throwing a bunch of bull on his TV commercials for private Medicare plans. Roger "The Dodger/Captain Comeback/Captain America" Staubach got started late as a 27-year-old rookie, his career delayed by military service. Maybe they "couldn't run," eitheri.e., they weren't exactly known for much beyond insane comedybut who cares? Make everybody around you better, look down the field and find a way to keep moving the ball. He's also appeared in commercials for the NFL, ESPN and Monday Night Football. Original Medicare includes coverage for hospitalization (Part A), medical visits and procedures (Part B) and, at additional cost, prescription drugs (Part D). Papa John's TV Spot, 'Go Two for Pizzas' Featuring Peyton Manning, Visit California TV Spot, 'Average Joes' Ft. January Jones, William Shatner, Skechers Relaxed Fit TV Spot, 'Country Fair' Featuring Joe Montana, Skechers Relaxed Fit Shoes TV Spot, 'Relaxing' Featuring Joe Montana, Papa John's TV Spot, 'Super Bowl 2015 Free Pizza Promo' Ft. Peyton Manning, AT&T Wireless TV Spot, 'Herencia: Gratis Samsung Galaxy S23' [Spanish], This site uses cookies to provide you with a great user experience. The ad is a mad, mad, mad, mad romp through NFL history, with comic set pieces from Montana to Rice to a high-stepping Deion to the Immaculate Reception. King James has mega contracts with industry kingpins like Coca-Cola, McDonalds and Nike, as well as lesser deals with Upper Deck, Dunkin' Donuts and State Farm Insurance. A team-first guy to the extreme. And what better person to do it with than Kenny Mayne, one of the more interesting personalities on ESPN. Maybe they'll relocate to Omaha! Charney said before they settled on him, the firm put Mayfield through a "brutal two-hour combine." Because they were very often, if not always, a mind-blowing fireworks show that also made you laugh with pure, shocked delight. Web9 of the most popular jobs professional football players take after retiring from the NFL. One reason for this is the Chiefs, and the Packers have won more over the years, while the Browns haven't. And he doesn't take himself too seriously.". With the college football season just days away, Aflac has released new commercials with Alabama coach Nick Saban and the Aflac Duck. WebRetired NFL running back Marshawn Lynch is relaxing poolside with a tasty beverage in hand and he's about to reveal his Uber Eats order. Here are the top ten NFL commercials involving current NFL players today. Gordon has contracts with some really big fish, which is why he's paid so handsomely. Mayne wanted to know how to describe Smith's speed, and it took him a second to figure out the answer. PEOPLE exclusively unveils the Kansas City Chiefs quarterbacks new campaign with Head & Shoulders, in which he costars with longtime hair icon and retired Then Lionel Messi Will Be Moving On, How The Martin Agency's Fast-Break Game Produced Winning Ads for CarMax, When Company's Due, DoorDash Calms the Feeding Frenzy, Producers' Advice for Taming Chaos and Maintaining Momentum, 5 A.I. Retired NFL Quarterback Alex Smith Enters Partnership With Recovery Footwear Brand Oofos. So, Marino is: They were (sadly, past tense) as precise with pure, head-exploding, I-could-never-have-come-up-with-that-in-a-million-years-and-I'm-super-jealous! Some of the most successful examples tend to stick to a clear formula: its best to either double down on the pitchmans reputation, or flip it on its nose and go 180 degrees in the other direction. Sounds a lot like: Like Brady, W+K has given a middle finger to conventional wisdom and "the way things are done" for more than 30 yearsindependently and defiantly. The two most prolific pitchmen currently working are Peyton Manning and Aaron Rodgers. The money Heat superstar Dwyane Wade earned in 2012 was an almost even 50-50 split between salary and endorsement earnings. Former running back Emmitt Smith tells Jackson to rethink his comment and asserts that former wide receiver Jerry Rice, who is sitting in the room with them, is the strongest of all time. They've always gone about their business with a quiet but lethally effective dignity and a refined, old-school creative sensibilityevery creative in advertising still reveres (or should) their work for Porsche, Time magazine, Rolling Stone, CitiBank; but they also redefined TV via the weirdo Swedish Miller Lite work and then-revolutionary (what's branded content?!) Former New York Jets running back Matt Snell Joe Green had a reputation for being a mean and intimidating player, hence the nickname, but this commercial shows that there is one thing that can make even this tough man smile. Especially in those pitches from celebrities like Namath, William Shatner and Jimmie Walker, they can also promise everything from free meal delivery to money deposited in your Social Security account. Charney said Mayfield is unscripted when shooting. Questions remain about Bogusky's return: Will CP+B morph back into the powerhouse Favre-era Packers (the first NFL QB to pass for 500 touchdowns and 70,000 yards)? Jackson, who was also a running back, wonders out loud whether Smith really was the strongest, starts repeatedly snapping baseball bats on his knee and throws them into the fire. Led Dallas to five Super Bowls, winning two. Former NFL players tackle many different fields, like "Good Morning America" host In this case, both brothers are acting anything like mature brothers, much less professional quarterbacks. Before you enroll in Advantage plans, you must have original Medicare, and you still must pay the Part B premium of $148.50 (in 2021). However, he wasn't her first football playing love interest. "We're going to run heavy this week," Charney told CNBC on Thursday of the company's plan to run Mayfield's Progressive ads across networks, especially ViacomCBS. Ill just leave this here for you: Quarterbacks have been the dominant pitchmen on national campaigns. Nonetheless, there is a popular belief that consumers trust the celebrities they admire. Clay Matthews and Richard Sherman are two other defensive superstars who can add pitchman to their resumes with national spots for Campbells Chunky soup and Fathead. This is the most famous Drew Brees commercial to date, and he has been involved with quite a few over his professional career. Broke virtually every passing record while active. Which made me think: With another great NFL season beginning tonight, if the best-ever quarterbacks were advertising agencies, and vice versa. Not only is he able to catch small objects while talking with Jay Harris, but he even manages to catch a cheerleader who falls into his lap. Woods' cheating scandal and the extended drought between majors that followed haven't hurt him much in terms of marketability. Never won a Super Bowl, however, so doesn't get the props that others further down this list get. John Travolta promotes a gardening product with his daughter and some Grease dance move, Michael B. Jordan Prolific passer. He went undrafted in the 1978 NFL Draft after two years at West Los Angeles Community College (where?) Hes probably the most prolific pitchman coming out the NFL. Or Sarah Silverman "Great Schlep." The conceit is a black-tie dinner for the leagues upcoming 100th season. WebArmani suit: $1,000. Over the next seven years, until retiring in 1999, Young won a second MVP, six passing titles, made seven Pro Bowls, threw for 33,124 yards and 243 touchdowns, and rushed for 43 more TDs and 4,239 yards. Streaming-only NFL game draws big ratings. Who would've known "Beast However, he did not waste any time taking an opportunity to play a part on an ESPN commercial. EDO used this example: "For State Farm, when Aaron Rodgers and Patrick Mahomes are featured in the ads during a game they're playing in, there's a huge boost in excess performance on a per person basis of people searching for State Farm. The best commercial involving current NFL players involves the Manning brothers once again. And according to advertising metrics data firm EDO, insurance ads in NFL games featuring the player outperform other ads. 2023 NFL Enterprises LLC. This one's pretty simple. This is the way the world ends This is the way the world ends Not with a bang but with Retired football players participating in commercials. Rice replies that it's thanks to the two strongest quarterbacks of all time, referring to retired football players Steve Young and Joe Montana, both of whom are also However, upon second thought, he wonders why he would even reveal the specifics of his order when he considers that kind of information rather personal -- something only between him and his belly. Anyone who knows mebecause I typically won't shut up about itknows I'm a huge football fan. So he was "only" a second round pick by the San Diego Chargers. Maybe he wasn't as "sexy" as some others, but for years he outright baffled the competition. In 1983, when Elway was drafted No. Crosby has lucrative endorsement deals with Reebok and Gatorade in the U.S., as well as deals with Bell Canada and Tim Hortons in his native Canada, all of which he's appeared in commercials for in recent years. After finished playing a hard-fought game, his biggest fan offered Polamalu his Coke Zero. Or Puma "After Hours Athlete." Worst case, they'll be Vikings Favre. Miller Lite achieved light beer fame in the 1970s with ads featuring Super Bowl New York, Amsterdam, London, Shanghaivirtually every W+K office is the best in its region or country. 10 Legendary Quarterbacks and the Ad Agencies Most Like Them, No Lay's Chips? Lets start with then-New England Patriot Wes Welker attempting to sell mattresses for Bobs Discount Furniture: And then there is Jake Delhomme selling biscuits in a commercial might be so bad that its good: Finally, the Buttfumble Award for absolute worst commercial, in this reviewers opinion, belongs to Joe Flacco, quarterback of the Baltimore Ravens and MVP of Super Bowl XLVII (I also nominate him as the worst pitchman). What makes this campaign so successful is that it downplays Mannings celebrity status and turns him into an everyday person. Despite a prolific college career as one of the most decorated QBs in Big Ten history, in the 2001 NFL draft he was dinged as being too small ("only" 6 feet even) from a very good but not perennial juggernaut football school (Purdue). Brees may be a successful quarterback, but no one has patience when one man can manage to create traffic miles long by blocking the entrance. ), the creepy-awesome Diet Dr Pepper "Li'l Sweet" campaign, Nest's "It Starts at Home" Oscars ad, Eminem's "fake pharma ads" album launch, rebooting Busch Beer, the pro bono "Art Heist for Good" for Water Is Life. Retired NFL running back Marshawn Lynch is relaxing poolside with a tasty beverage in hand and he's about to reveal his Uber Eats order. Prior to the 2014 Super Bowl, Duracell released a highly successful commercial featuring Seattle Seahawks Derrick Coleman, the first deaf offensive player to ever play in the NFL. There is quite a lengthy history with retired football players starring in beer commercials, dating back to the 1970s. Which is exactly what Steve Young had to do in San Francisco, ousting the immortal but injured and aging Joe Montana in 1991. Its about how you come back from a bad play or the hardest year ever. The writers were smart to answer any male objections to using something other than a bar of soap and a washcloth and Heywards personality, and delivery made him a fantastic pitchman. Using celebrity pitchmen in marketing campaigns is one of the oldest tricks in the book. The author of one of the most beloved commercials of the 1970s laughs sheepishly as she tells the story of how she cast its starring role. Three Super Bowl MVPs. In the past he's also appeared in commercials for Oreo, Sprint, MasterCard, ESPN and the United Waysorta. Stranger things have happened. Recently-retired NFL quarterback Alex Smith. And considering he's only 24, you can expect that list to keep growing for years to come. He is most famous for being the longtime quarterback for the San Francisco 49ers, but he played for the Kansas City Chiefs as well. 10 Legendary Quarterbacks and the Ad Agencies Most Like Them Sounds weird calling them underrated or under-appreciated like Moon, considering all their amazing work for Geico, "The World's BIggest Asshole" for Donate Life, Game of Thrones Oreo collaboration, and so many others. The top profession for former NFL players is small business owner with 20% of those on LinkedIn labelled as entrepreneurs. "It's like one-take bake. He recalled asking questions such as: "We were trying to test him to see if he could be improvisational," Charney said. The ad was directed by Peter Berg of "Friday Night Lights" fame, and it looked like a fine time was had by all. Lakers big man Dwight Howard might not be having a great year on the court, but off the court he's doing as well as he ever hasat least in terms of lucrative endorsement deals. And the better it is for Baker Mayfield's brand.". But considering her average finish in NASCAR races, it's safe to say that the vast majority of Patrick's wealth is derived from major sponsors like Coca-Cola, GoDaddy, Nationwide Insurance, Chevrolet, Peak Antifreeze, and Hot Wheels. See the Super Bowl commercials in the order they aired, Your California Privacy Rights/Privacy Policy.